Formats

Pick a retail format

Each format has distinct unit economics, regulatory exposure, and listed-equity playbook. Tap into a deep dive — q-comm has an interactive dark-store P&L builder.

Quick Commerce
10–30 min delivery, dark-store led

Hyperlocal grocery and essentials delivered in under 30 minutes from a network of small (~2,000–4,000 sqft) dark stores. Density and SKU breadth are the moats. India is the world's most aggressive q-comm market and contribution margins flipped positive only recently.

GMV $8B+75% YoY2 pureplays
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Food Delivery
Restaurant aggregation + last-mile

Two-sided marketplace between restaurants and consumers. Mature in India: Eternal + Swiggy duopoly, take rates ~21–23%, contribution margins now mid-single-digit positive, growth ~20%. Gig-cess regulation is the swing factor.

GMV $9B+22% YoY2 pureplays
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Modern Trade — Grocery
Organised value supermarkets and hypermarkets

EDLP and value supermarkets. Organised penetration still <12% of grocery, leaving a multi-decade runway. DMart leads on per-store throughput; Vishal Mega Mart anchors Bharat. Q-comm cannibalisation in metros is the central debate.

GMV $35B+18% YoY3 pureplays
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Modern Trade — Fashion
Branded apparel and lifestyle retail

Value fashion (Zudio, V-Mart, V2, Vishal) is the structural winner; premium dept stores under pressure. Trent's Zudio engine is the cleanest compounder in Indian retail. ABFRL/ABLBL split is reshaping the licensed-brand landscape.

GMV $90B+14% YoY11 pureplays
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Modern Trade — Specialty
Jewellery, footwear, eyewear, durables

Category-anchored specialty retail. Jewellery formalisation (Titan, Kalyan, Senco, PNGJL) is the biggest tailwind in Indian retail. Footwear (Bata, Metro, Relaxo) and durables (Aditya Vision, EMI) are regional plays.

GMV $120B+16% YoY15 pureplays
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E-Commerce
Online marketplaces and verticals

Horizontal players (Flipkart, Amazon, Meesho) are private. Listed exposure is via vertical leaders: Nykaa (beauty/fashion), FirstCry (kids). EV/GMV is the right valuation lens.

GMV $75B+22% YoY2 pureplays
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D2C
Digital-first house-of-brands

Honasa is the listed bellwether. Cohort retention and contribution margin reconciliation are the two analytical battlegrounds.

GMV $12B+30% YoY1 pureplays
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QSR / Casual Dining
Branded restaurants — own apps + aggregator

SSSG has been weak for 6+ quarters. Domino's leads on unit economics, KFC franchisees are best-positioned for non-veg premiumisation. Q-comm meal delivery is the structural threat to dine-in.

GMV $8B+8% YoY7 pureplays
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Pharmacy Retail
Omnichannel pharmacy + diagnostics

MedPlus is the listed pure-play. Apollo via Apollo Healthco (24/7 + Apollo Pharmacy). Margin pool is moving online slowly.

GMV $18B+16% YoY3 pureplays
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FMCG Supplier
Brand owners supplying to all retail formats

The original consumption proxies. Q-comm is now 20–30% of urban metro FMCG sales for many SKUs. Watch which brands win premium-pack share-of-shelf in Blinkit/Instamart vs MT.

GMV $110B+9% YoY16 pureplays
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Dairy / Agri
Fresh / perishables — q-comm critical

Q-comm and MT have made dairy SKUs daily-essential. Cold-chain bottleneck is real. Hatsun + Heritage + Dodla are the south India anchors.

GMV $15B+12% YoY4 pureplays
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Logistics — 3PL
E-comm last-mile + parcel + SCM

Delhivery is the only listed pure-play 3PL. Express logistics (Blue Dart, TCI Express) under structural pressure from in-house fleets at large players.

GMV $14B+15% YoY9 pureplays
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Logistics — Cold Chain
Temperature-controlled warehousing + transport

Snowman is the listed cold-chain bellwether. Q-comm + dairy + QSR + pharma are the demand drivers.

GMV $3B+22% YoY1 pureplays
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Payments / Tech
Payments, ads, location, classifieds

Rails and pipes for the retail stack. Paytm in rebuild mode, IndiaMART steady B2B compounder, MapmyIndia a quiet picks-and-shovels play.

6 pureplays
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Real Estate
Mall + warehousing real estate

Phoenix is the only quality listed mall play. REITs are office-heavy. Grade-A warehousing is the q-comm dark-store bottleneck.

4 pureplays
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Beverages / Alco-bev
Adjacent demand pools

Varun is the bottling juggernaut. Sula leads premium wine. Both feed retail formats.

2 pureplays
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